业务既关乎沟通，也关乎完成交易和寻找新客户。对于经常与世界各地的买家、供应商和其他贸易伙伴保持联系的进口商和出口商来说尤其如此。虽然商务沟通有多种形式，但不起眼的电子邮件仍然是一个重要的工具。这可能是进行产品推介、发送商业提案或报价、更新客户正在进行的交易、处理查询、排除故障等的最简单、最简单和最直接的方法。
点击了解更多外贸信息《外贸邦网新手教程-外贸邦》
但仅仅发送电子邮件是不够的。必须正确完成。本博客探讨了为您的进出口业务撰写专业而简单的电子邮件的重要性。你会找到：
- 撰写电子邮件的技巧
- 您可以使用的简单电子邮件模板
有效沟通的重要性
您的书面文字告诉您的买家或供应商很多关于您的信息：
- 潜在客户很可能会从您的电子邮件中形成他们对您的第一印象
- 如果您快速回复，则表明您很专心，并且他们的询问对您很重要
- 如果您不害怕将问题告诉他们，这表明您愿意承担责任。他们最初可能会对你感到恼火，但他们会感谢一个让他们了解情况并及时处理问题的业务合作伙伴
- 电子邮件让您有机会向潜在客户介绍您的业务/公司。但是不要只写你自己，写下你可以为他们的特定需求做些什么
你需要知道的写作技巧
鉴于商务电子邮件的重要性，写一封电子邮件需要一些专业知识。谢天谢地，这并不难。以下是一些有用的提示：
- 简明扼要。我们大多数人没有时间或耐心阅读冗长、杂乱无章的信件。保持电子邮件简短，但包含与您和您的潜在客户相关的所有信息。
- 要专业。你可以礼貌友好，但不要太熟悉。避免使用可能会分散主题注意力的行话、表情符号和花哨的字体。
- 提供信息。如果您要进行产品宣传，请包括照片、信息图表和视频剪辑。
- 包括主题行。它越具体，您的电子邮件被阅读的机会就越大。
- 把一些想法放在你的问候语中。了解问候语在您选择的市场/国家/地区的运作方式。通常，以客户的第二个名字加上先生/女士来称呼客户是一个安全的选择。在印度，可以使用 Sir 或 Madam。除非您使用非常熟悉的术语，否则不要直呼客户的名字。
- 以号召性用语结束您的电子邮件。您可以在日历上设置一个标志，以便在稍后的一天联系并鼓励您的读者也这样做。
即用型电子邮件模板
1.使馆邮箱
主题：公司介绍以在 COUNTRY NAME 建立业务联系
To,
The Indian Embassy,
<COUNTRY NAME>
Dear SIR/MADAM,
We are <COMPANY NAME>, a company that specialises in the manufacture, supply and export of <PRODUCT NAME>. We would like to introduce ourselves to you as we wish to do business in <COUNTRY NAME> and require your help in this.
Included here are our company details:
- Company name: <COMPANY NAME>
- Business type: <Manufacture/supply/export>
- Year of establishment: <DATE/MONTH/YEAR>
- Product: <PRODUCT NAME>
- Production capacity: <XX tons/month>
- Registration/affiliation: <NAME OF GOVT/TRADERS’ BODY>
- Target customers: <Importers/wholesalers/traders/suppliers>
We look forward to your cooperation.
Thank you,
<YOUR NAME>
报价邮件
1. 报价
主题：报价和产品规格
Dear MR/MS <NAME>,
We, <COMPANY NAME>, are a company that manufactures, supplies and exports <PRODUCT NAME>. Since its establishment in <DATE/MONTH/YEAR>, our company has made a name for itself in the <PRODUCT NAME> market. That is because we believe in making only the highest quality products and supplying the same to our valued customers. We are proud of our skilled workforce, our knowledge of the market in India and abroad, and our commitment to providing the very best in customer service.
As we look to take our business to greater heights, we hope to be able to work with your esteemed organisation/company. Attached below is a detailed business proposal. You may also visit our website <LINK> to find out more about us.
Feel free to contact us if you have any queries. We can also schedule a meeting at a time of your convenience. Looking forward to hearing from you.
Thank you,
<YOUR NAME>
样品发票
主题：样品已发货，附发票
Dear <SIR/MADAM>,
As requested, we are pleased to provide you with samples of our <PRODUCT NAME>. We are confident that you will not be disappointed with the quality.
The samples have been shipped to the address provided by you and are scheduled to reach you within <XX days>. We charge <$XX> per sample and have included the invoice for this with this email. Some invoice details follow:
- Invoice number: <XXXX>
- Invoice date: <DATE/MONTH/YEAR>
- Product sample: <PRODUCT NAME>
- Number of pieces: <XX>
- Price per sample: <$XX>
- Total sample price: <$XX>
- Country of origin: <NAME OF YOUR COUNTRY>
- Country of destination: <NAME OF BUYER’S COUNTRY>
Kindly acknowledge receipt of the samples once delivered. We look forward to your feedback and to taking this partnership further.
Thank you,
<YOUR NAME>
谈判
